Fans of Big and Rich know that one of the most important people in John Rich’s life is his grandmother, whom he and fans lovingly refer to as Granny Rich. John has spoken frequently and respectfully about growing up with this influential woman in his life, her incredible work ethic, and her penchant for a nice shot of whiskey from time to time.
Now the Redneck Riviera founder is honoring the 86-year-old in a pretty appropriate way. Sure, he could write a song for her, but a lot of country stars could do that. How many can deliver their grandmother her own line of whiskey though?
John shares a video on his Instagram page and Granny is looking stunning in a sparkling red jacket, tiara, and blue jeans. He explains that the pair is doing a photo shoot for the new recipe and shows the class black label bottle that bears the name, “Granny Rich Reserve.”
In the caption, John announces, “Gonna be launching the new “Granny Rich Reserve” by @redneckrivierawhiskey in the next few weeks. truly Granny Rich approved for y’all! #rnrwhiskey #drinkamerican #grannyrich #whiskey #foldsofhonor #reserve #grannyapproved Tag and Share”
Redneck Riviera launched their flagship whiskey in early 2018. The brand also boasts boots
and apparel, and, from the looks of their website, food products will be available soon, too.