It’s been a long road to the release of Walker Hayes’ debut album, boom. But, through it all, he’s had the biggest fan club in Nashville made up of his six kids.
And now, those kids of his have descended upon their local retailer to buy a copy of their dad’s album and if they each bought themselves a copy, plus a copy for each of their siblings, a friend and another family member, that’d be like, 48 albums.
Hayes’ marketing plan is solid.
boom. is available now.