It doesn’t happen as often anymore, but every once in a while, a commercial will stop you in your tracks. And before you know it, your heart is feeling something you never saw coming. The new commercial featuring Elton John is just that kind of commercial.
The breathtaking piece titled “The Boy and the Piano”, which was released by John Lewis & Partners late on Wednesday (Nov. 15,) shows John throughout his life, going from the present time to all the way back when he was just a kid receiving his first piano for Christmas.
In less than 24 hours, the commercial has already been viewed nearly 3 million times on YouTube.
The piece received much initial attention when talk show host James Corden shared it on his Twitter page shortly after it’s release.
Holy shit. This commercial. pic.twitter.com/aXewAG5C3i
— James Corden (@JKCorden) November 15, 2018
This commercial “is about the power of a gift,” the company said in a statement. “And how that gift inspired, changed and influenced the course of a little boy’s life. The film begins in present day and works backward chronologically through Elton’s life right until the moment on Christmas morning when he received the special gift that changed his life.”
So watch it. And then, let it sit in your heart. And then, let it change you.